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Twitter for Business

The Twitter for Business training course is available at the Edinburgh, Glasgow, Aberdeen and Inverness Pitman Training Centres or via Online Distance Learning through our Pitman Campus.

Twitter for Business is a short online course that takes you through the basics of how to get started on the online micro-blogging platform.  It starts at the very beginning showing you how to set up your profile and takes you through posting your first tweet. You will then move on to looking at how you can organise your twitter account and you will see how you can use it most effectively for a number of different purposes. Taking you through the technical aspects, as well as helping you see what kind of things to post and who to interact with, this short online course is a great first step into the world of Twitter.

Course Duration: 10 hours

CPD Points: 10


The course will cover the following:

  • Setting up a Twitter account
  • Writing Tweets
  • Following People and Gaining Followers
  • Using lists to group people together
  • Using keywords for researching topics
  • Using shortened links to track tweet popularity
  • Content – what to say and what not to say
  • Measuring your success

This course is designed for those who want to learn how to use Twitter to promote their business or personal profile. Suitable for PAs, EAs, Office Managers, Marketing Assistants, Business Development Managers, entrepreneurs as well as those involved in PR, event management and promotion.  Whilst this course will help people in these job roles specifically, anyone in business who does not yet use Twitter in their day to day lives could benefit from this course.

The aim of this course is to enable you to use Twitter to promote a business or your own personal profile. You will see how it can be used for marketing, customer service, research and information gathering or just to raise your profile.

There are no prerequisites for this course.

Flexible Workforce Development Fund (FWDF)

Claim up to £15,000 for Training your employees

This fund provides Levy Paying Companies an opportunity to up-skill or re-skill Employees and in turn, support economic growth.

Eligibility Criteria:

  • You must be a Levy Paying Employer
  • The Company must be based or operate in Scotland, wholly or partially
  • Employees must reside in Scotland

For more information on applying for this funding, contact our Course Advisors by clicking below:


A funded training opportunity is now available to those facing redundancy or those who have been made redundant from March 2020 onward.

The National Transition Training Fund aims to tackle the rise in unemployment caused by Covid-19 by offering short sharp training opportunities for people to learn in-demand skills.

If you are currently under threat of redundancy, or have been made redundant at any time from the 1st March 2020 and are aged 25 or over, you can access an industry recognised qualification to help you gain employment.

For further information on how to proceed then contact us referencing the course(s) you are interested in.

For more information on this or any of our courses complete the form

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