About the Course
The course has been created to show you that professional videos for your business are within reach. You no longer need a huge budget and a team of experts to be able to create corporate or marketing videos for your company.
Now you can do it! This short course walks you through the technical aspects you need to know. And it shows you how to use video in business and how video fits into the wider marketing mix.
CITB Members can receive a special discounted rate on our training courses – Click to find out more
This course walks you through the technical aspects you need to know to create professional business videos and to understand how video content fits into the wider marketing mix.
Is this course for you?
This course is well suited to PAs, EAs, Social Media Coordinators, Marketing Assistants, entrepreneurs, and anyone involved in PR, event management, and promotion.
Video marketing know-how is a valuable skill for any marketing professional or anyone involved in promoting a company online.
Course Content
Module 1 – Video for Marketing
Module 2 – Principles of Video Capture
Module 3 – How to Create Video
Module 4 – How to Edit Video
Module 5 – Publishing Options
Module 6 – Measuring Success
You’ll learn how to:
As a result you’ll be able to create, edit, distribute and monitor the success of the videos you produce. You’ll also understand how to reach new audiences through video.
Aims and Objectives
Taking you through step by step, the course will introduce you to the process of creating videos and help you feel confident and excited about the opportunities that lie ahead.
By the end of the course, you’ll be able to see how you can create a professional video for your business on a budget, and you’ll understand how to get the most from technology and how to ensure what you’ve created reaches a wide audience.
Career Path
This course could lead to a rewarding career
in digital media. Roles such as Video Editor, Marketing Coordinator, Digital Marketing Professional, Content Producer, and Videographer are all possibilities that you could aspire to.
Pre-Requisites
None
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I have just completed my Accounting Technician Diploma with Pitman in Edinburgh.
I had relocated to Fife after working as an Office Manager in Livingston and I was now at home looking after my 3yr old son. I had tried to get a couple of part time admin jobs but was unsuccessful, with the view being that I was over qualified. I therefore felt that it would be easier to work from home as a self employed bookkeeper, this would mean I could earn some money and have the flexibility to look after my son. I had carried out various aspects of invoicing etc over the years but could never call myself a bookkeeper, I therefore needed to get a formal qualification that would give prospective clients the trust required.
After checking the internet I contacted Fran Maclean in Edinburgh, she invited me in for a chat and on her advice I arranged to complete the Accounting Technician Diploma as this was better suited to running your own business rather than just being an employee.
I arranged to complete my diploma from home, and only had to visit the Office in Edinburgh for 2 modules. I enjoyed every minute of this diploma, as I was able to fit the studying around home life. Help was available if required but the learning materials were actually so good that I don’t think I ever needed to call for help.
I have now completed my Diploma and am arranging to sit the Institute of Certified Bookkeepers entrance exam, this will allow me to portray a much more professional image when dealing with clients.
Completing this Diploma has given me much more confidence, and as a result I have decided to widen the scope of my business idea.
I would have no hesitation in recommending Pitman Training and am sure that I will continue to use them myself in the future.
PC – Accounting Technician Diploma
“I studied a Pitman Accounting Technician Diploma. My intention was to use the course to complement my accounting qualification and as a return to work plan in my chosen career area.
Since my training, I believe that the course has assisted me in that I am now being trained for cash office duties and procedures. I have as well been given a chance on a volunteer basis by one of the housing association in their accounts departments through courtesy of Central Scotland Racial Equality Council, where am having a chance to work with Sage Line 50 v12 and Sage payroll. Am drawing heavily from what I have learnt in Pitman Training.
I would lik to thank all the staff at Pitman and especially the Supervisors who were very helpful whenever I needed assistance.
Having been allowed to pay for the Course on monthly instalments, making it possible for me to afford the Course in easy instalments.
The fact that you can be able to programme your time of attendance is a big plus to the college.
The courses are very well presented in a methodical manner that makes it easy to follow and would recommend to others who are looking forward for training.”
EK – Accounting Technician Diploma
Excellent.
Alison – Receptionist – Outlook
The trainer was very knowledgeable and helpful. The facilities were good to. Very good – highly recommend to anyone.
Dawn – Head of Project Management – MS Project
I am currently working in the city in London as a PA. It is lots of fun, however very hard work!
L P – Personal Assistant
“Thank you for the excellent course and in particular your friendly and helpful staff. Being able to revise the course information and the convenience of the flexible hours made the learning much more enjoyable.”
SH – Diploma