Blogging for Business
This course stages by exploring and using other people’s blogs to gain exposure, to creating and managing your own blog, producing and distributing posts through social media channels, and building a network of fellow bloggers.
Effective Business Communication
This excellent course will raise your game when it comes to business communication skills which is often top of the list of qualities demanded by employers.
Facebook for Business
Learn how to use facebook to help promote and market your company. Looking at how businesses can maximise their social media presence we look at the whole spectrum of opportunities that this social media platform offers a business.
Google+ for Business
Google+ for Business is an online course that takes the mystery out of one of the most under-utilised social media platforms. From setting up your Google+ profile, joining circles, sharing documents and publishing articles no stone is left unturned.
LinkedIn for Business
This course is designed to bring you up to speed with using LinkedIn in a business environment. It guides you through how to get the most out of the platform, helping you to capitalise on the millions of contacts within arm’s reach.
Over four lessons you’ll cover topics such as understanding what a marketing plan is, how to carry out appropriate research, how websites are designed to market the company, effective advertising and the four P’s of marketing products.
Social Media Strategy for Business
Social media is a crucial business tool, and powerful method of communication. This course will help you formulate the right strategy for your business to effectively market to your target audience.
Twitter for Business
This is a short online course that takes you through the basics of how to get started on this popular social media platform enabling you to use effectively for a number of different purposes.
Video for Business
This short online course walks you through the technical aspects you need to know to create professional business videos and also help to understand how this fits into the wider marketing mix.
Search Engine Optimisation (SEO) for Business
This is a short online course that starts to take the mystery out of Search Engine Optimisation (SEO) so you can understand how you can use it to your advantage.
Elective Courses (choose two)
- LinkedIn for Jobseekers
- WordPress for Business
- Time Management
- Event Management Essentials
- Photoshop CS5
- Flash CS6
- Pinterest for Business
- Instagram for Business
- Illustrator CS5 Fundamentals
(Alternative subjects may be chosen if more suitable to your existing skills and career.)